M. Z. . Hossain, S. . Sultana, A. . Nahiduzzaman, and M. A. . Jalil, “Evaluating the Effectiveness of ERP and CRM Integration on Enhancing Customer Experience in the Digital Business Ecosystem”, PJBIS, vol. 2, no. 2, pp. 11–21, Apr. 2024, doi: 10.70818/pjbis.2025.v02i02.040.